White-Label App Customization: Graphic Assets

If you belong to a franchise or own a white-label app Powered by Waitry, you can customize several visual elements to match your brand's identity perfectly.

This article outlines all the graphical assets and styling configurations available for your custom application.

1. Graphic Assets

Splashscreen

The splashscreen is the introductory screen displayed while the application loads its resources. A single high-resolution image is used to generate splashscreens for all device types and orientations.

Specifications:

• Dimensions: 2732 x 2732 px (centered on the canvas)
• Safe Area: Place your logo within the central 1200 x 1200 px "safe area" to ensure it is not cropped on different screen sizes.
• Format: PNG (without transparency).
• Design Tip: We recommend using a solid background color or a representative background image, with your company logo centered in the safe area.

Download Templates:

• Splashscreen Template (PSD)
• Splashscreen Template (AI)

App Icon

Your app's icon represents your brand on the user's home screen and in app stores.

Specifications:

• Dimensions: 1024 x 1024 px
• Format: PNG
• Platform Differences:
• • Android: Supports transparency for unique shapes.
  • iOS: Must be a solid, square image (no transparency). iOS automatically applies its standard rounded corners to the icon.

Download Templates:

• Android:
• • Android Icon Template (PSD)
  • Android Icon Template (AI)
• iOS:
• • iOS Icon Template (PSD)
  • iOS Icon Template (AI)

2. Branding & Application Styling

Color Palette & Theme

You have full control over the visual theme of your application:

• Primary Colors: Define the 3 main colors that will make up your app's palette.
• Background & Typography Colors: Choose specific colors for backgrounds and text.
• Light or Dark Mode: Opt for a sleek dark mode or a clean light mode design, depending on your brand's aesthetic.

Fonts

While we recommend sticking with the default font for optimal legibility, you can apply any custom typography. Please ensure that the font is either free for commercial use or that you own the appropriate licenses.

Loading Image (Uploader)

This image is displayed whenever content is loading within the app.

• Format: SVG (Recommended) or a transparent PNG.
• Dimensions: 200 x 200 px.
• Design Tip: Use a simplified version of your logo, or an icon that represents your business (e.g., a pint of beer, a shopping bag, or a coffee cup).

Login Screen Background

Customize the background of the initial access (Login) screen.

• Options: You can use a solid color or a background image.
• Specifications: If using an image, it must follow the same specifications as the Splashscreen (2732 x 2732 px, PNG).

Additional Graphic Touches

• Loyalty Logo: A customized logo used exclusively in the loyalty and rewards sections.
• White Variant Logo: A monochrome white version of your logo, used dynamically on dark backgrounds or transparent overlays for better contrast.

Updated on: 01/06/2026